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Push-up bras have a firm silicone pouch inserted in the lower part of the cup which then forces the breast to sit at the top of the cup, giving cleavage. This can give a look of fullness & and an image of at least one size, if not 2 sizes bigger. This type of bra is very popular with the A to C cup girls, but is sometimes available to 16DD. For those who are well endowed, but simply wish to enhance their breasts, try a low plunge style. It works a treat!